Stingray’s team of senior researchers represent all the major research disciplines – from the latest qualitative techniques to online quantitative. We all come from commercial backgrounds. This means we are comfortable working with senior management from across an organisation and understand the importance of aligning research with business goals.
Anthony Ray, Director
Anthony’s career divides almost equally between working in international advertising and direct marketing agencies (ten years) and the Economist Group (nine years). His formative years in advertising were spent at both CDP/Aspect and DDB Needham working with major international brands. Within the Economist Group, he specialised in market research and product development, managing the research team at the Economist Intelligence Unit for four years. Subsequently he was appointed Research Director for the Economist Group, responsible for creating a deeper understanding and insight into the international high-end audience of top 10% income earners. He founded Stingray Research in March 2002 and is a full member of the Market Research Society.
Paul Kavanagh, Head of Panel and CSI research
Paul was originally a Stingray client whilst at Experian where he was responsible for developing Experian’s market research service, Canvasse Opinion; a full service agency with its own online consumer research panel. Their projects were from a wide range of industry sectors and included BBC Top Gear’s car satisfaction survey and Standard Life’s Quarterly Savings and Investment Index.
Paul left Experian in 2007 and set up Beehive Research, a specialist online research consultancy, which designs, builds and manages Internet research panels. He and Anthony saw the potential of working together on a number of research projects that required Paul’s specialist skills. They now share the same offices in the City of London and work together on a number of clients’ business.
Katherine Rouendaal, Senior Research Associate
Since graduating from Oxford, Katherine has accumulated almost 10 years of experience working in research across an extensive and diverse range of industry sectors, from niche fashion and leading FMCG brands to automotive, telecoms and new media. Katherine began her career in retail, before moving into marketing consultancy and then publishing (as a senior Brand Planner at News International). Throughout her career and varying roles working as a consultant and client side, research and analysis has been the bedrock. She has considerable experience of running qualitative and quantitative research projects and relishes understanding and distilling the detail that allows clients to see the bigger picture. Katherine became an Associate of Stingray Research in November 2003.
Tim Kerr, Research Associate
Tim has 15 years’ experience of working at a senior level in customer service and operational environments. He spent a decade in the airline industry understanding what key corporate customers expected from their travel experience. His insights heavily influenced several large customer service investment projects. His psychology background has led him to work with elite performers from the world of business and sport. He has an eye for the probing question and an ear for the vital subtext in an answer. One Olympic sport cited his focus group outputs as being a hugely significant factor in the development of their new, people oriented strategy. Tim became an Associate of Stingray Research in August 2010.
Paddy Taylor, Research Associate
Paddy began his career as a features writer for a Tokyo based magazine before returning to the UK to work in TV and Documentary production. After 10 years as a Producer / Director at BSkyB he set up his own production company and media training school. In 2004, he began to concentrate more fully on the research work that had underpinned his early career.
Paddy brings a journalistic eye to research projects and specialises as an interviewer. His intuitive understanding of when to move from script to client-led questioning has generated deeply insightful data for a wide range of projects. His narrative style takes complex issues and delivers simple, incisive concepts that support decision-making. Paddy has been an Associate of Stingray since 2009.
Julien Beresford, Senior Research Associate (US)
Based in Connecticut, Julien has wide-ranging consulting and research experience, most recently as Director of Research with the Peppers and Rogers Group, a leading US Customer Relationship Management consulting firm. His qualitative and quantitative research has often been used as the cornerstone of influential industry research reports. He has a strong track record in customer satisfaction studies, developed for Siemens, the World Bank and Hearst Business Publications. Julien became an Associate of Stingray Research in April 2002.